Category: content marketing

21 Pivotal Tenets of Psychological Insight Psychology and Marketing

Jan 14, 2019

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by

Editorial Staff

in content marketing

What encompasses marketing psychology, occasionally referred to as ‘Neuromarketing,’ is the application of neuropsychology to the realms of content, marketing, and sales with the objective of shaping purchasing decisions. Over […]
Navigating Analysis Paralysis — A Handbook for Discerning Marketing Decision Architects

Dec 18, 2018

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by

Editorial Staff

in content marketing

Amidst the tempest of marketing, exigent decisions demand expeditious resolution. Alas, the inundation of data! It can prove rather overwhelming, wouldn’t you agree? Enter analysis paralysis, a genial adversary. Within […]