Bloggers — efforts and quality are not the same

According to the American society for quality → Quality is the totality of features and characteristics of a product or service that bear on its ability to satisfy given needs.

Quality could also be seen as consistency in meeting certain specifications. A measure of promise, which is delivered.

The effort is when we have to work against the monotony of the ordinary.

Climbing hill, for example, which is opposite of coasting.

Coasting is when you are free-flowing in the direction of acceleration.

Falling in gravity. Cycling downhill, for example.

We are taught that efforts equal quality. If you try harder you will simply deliver quality.

If we look at the successful and failed organizations or individuals with a reputation for quality we find that efforts are not always sustainable and neither do they account for quality.

Have you seen the laborers in the underdeveloped nations who work so hard? They invest in efforts.

If you are focussing solely on efforts, the quality problems will persist.

Persistent quality problems are the system issue. Unless you design a good blogging system, you are not going to improve.

The question is how?

I will try to answer in another post.

Stay tuned and subscribe.

Bloggers and content strategists — no one knows everything

I received an email from one of our clients and she got depressed because someone demotivated her that content marketing is time-consuming and may not be realistic without investors.

I want to tell you that through blogging and excellent content strategy you can scale your website traffic from zero to thousands of visitors per day, in a very short span of time.

You don’t need investors’ money to hire niche bloggers for content creation. You can accomplish it yourself.

Content creation is that tool that can win the sprint and the marathon with the one-man army.

No one knows everything. No one knows precisely what will happen.

No one can produce the desired future on-demand.

Some people are better at guessing, but no one is a clear clairvoyant.

The people who were infatuated to know everything rejected Harry Potter, Walt Disney, and the Beatles.

The real gap is not between people who know and who don’t know, but

The real gap is between the people who are consistent with their best works then who hold back.

Action and consistency are power.

Don’t listen to Naysayers.

Motion forward.

New bloggers, you’re courageous to start a new journey

I just finished consulting for my Inner Circle content creation community about the courage it takes to try something new and I wanted to slide over a nugget to you.

One of the mental obstacles that can trip me up is when I think I can’t make a change or do something different because I don’t know-how.

But here’s what I know to be true: I don’t know-how is usually code for I don’t know where to start.

When we stall out because we don’t know where to begin, it’s likely because we’re too focused on the endpoint –– the finished book, the healed health issue, the weight loss, the moon landing, etc!

Change requires action, but it takes one soulful step at a time.

If you want to try something new or make a change in your life, identify what it is (be as specific as possible) and then brainstorm all the steps you can think of taking to get there.

Instead of getting overwhelmed by the finish line, chip away at it slowly, one action at a time.

Not all the actions, speed racer. One. One goal. One action. Turtle power.

Rinse and repeat.

If this feels intimidating, lean on your courage. As adults, we’re often afraid to be beginners.

We feel like we’re supposed to have it all figured out and it can feel vulnerable or embarrassing to admit that we don’t.

But a beginner’s mind is a special place to allow yourself to be. It’s ripe with openness and possibilities.

Let yourself turn the page on a new chapter of your life, even if you don’t know how or where to start. Even if you think you’re too old or too green or too…whatever. You’re not.

And no matter how long it takes to get there, find joy in the process.

Fun is Fuel. The more fun you have, the more momentum you’ll create.

There are only a few months left in the year. Now is a great time to begin thinking about who you want to become during this next trip around the sun.

Start blogging, and begin the new chapter as a successful and profitable blogger.

For the next 90 days right 1000 words daily.

If you can’t write 1000 words daily then write 500.

If you cant write 500 words daily then write 300.

But write.

If you cant run, then walk.

If you cant walk then crawl.

Motion forward.

Content marketing with intent

Content marketing is comparable to art.

Art creates change.

Content marketing can fulfill the same purpose.

Change may be — a change in perspective, a change in the viewer, and sometimes it is so powerful that it impacts the whole culture.

The same goes with content marketing, which when done without any intent can only entertain us or enforce stereotypes that already persist in the world.

Content marketing with selfish intent exists to manipulate the reader to serve the needs of the marketer.

It doesn’t often mushroom, but when it does it can have a massive impact on our sales.

The impact can be both positive or negative.

But content marketing with generous intent is different.

It might not address the issue the way you would have imagined, but it can create tension to break locked thinking & think critically, and device methods that can transition to the transformation of your business.

If the article sounds confusing then I have a Clue: Niche blogging.

I am not sure if content marketers are clear about what they want when they sat down for creating content.

Content marketing itself seems to make a change in the world. And the ability to create content through intent lies in each of us.

Being focused and niche blogging could be the answer to many of the results anticipated by the content marketers.

Dear bloggers — Growth comes with goodbyes to old tactics

Just one year from now you can have 1Million unique IP hits/month.

Your current content marketing tactics don’t give you new customers and new business.

Time to change.

Move from random blogging to Niche blogging.

The forward motion requires dropping what you should not do any longer.

Tomorrow adults will drop today’s childhood.

What does work today will be redundant tomorrow.

Growth comes with goodbyes.

Perhaps we should be critical in analyzing, understanding that all beginning has an end.

And the more we plan for it, the more we will do better.

Stop blogging, start Niche blogging

Disruption takes time. Every step count.

You are a teenager, or in your 20’s, or in your 30’s or in any x’s of your life you must have heard the golden words from the ancient mariner:

“swiftly-swiftly flew the ship rising gently on the coming tides”.

In life, along with our goals journey is equally rewarding.

Every single step counts.

Disruption takes time.

There is nothing in the doctor’s clinic or Hospitals today that was 100 years ago.

X-ray imaging, CT scanner, an MRI machine, prosthetics and implants, Cardiac Defibrillator, and Hypodermic Needle. Nothing.

Every instrument, every technology, every gadget, and the way patients are treated is changed.

All improvements count whether large or small.

Small improvements are the most substantial ones because they are fundamental objects that will become huge stacks tommorow.

Rome was not built in a day.

Every time you improve(small or large) you meet with resistance.

Every resistance you overcome increases your willpower and takes you one step further towards the destination.

Small bites.

Every change was battled, and everyone who battled against the old was judged and criticized that’s how the real world operates – Skeptic and Judgemental, but statues are erected to honor the criticized.

Disruption takes patience, vision, and strokes of persistence.

One who wins the slog will owe the future.

Bloggers you don’t need everyone, but someone — Miracle of starting

As of the second quarter of 2021, Twitter had 206 million monetizable daily active users worldwide.

Source: Statista

If someone has 1 million followers still 99.514% are out of his reach.

Still, he has an impact on a significant audience.

There are 7.9 billion people on the earth, a NY Times best-selling author sells his book to 2 Million people, which means 99.974% are not yet reached.

The author still has an impact.

Probably your prejudice that one who impacts all creates a profitable business is holding you back.

Key: Not everyone, but someone.

Target a tiny audience and you will have a scaling blog or website.